Why should pay for a custom design rather than just buy a template direct from one off the shelf?  What is the benefit?

To be honest with you there are some great templates out there and if you find a template design that you feel precisely represents the image that you want to portray of your company then perhaps that is the right thing to do.

The problem comes when you want to make changes, maybe slight changes, perhaps big changes. Unless you have the correct technical resources it can cost you what you would have paid for a new clean fresh custom design that is unique for your company.

We have never implemented a template system for a client.  Everything that we do, with respect to design, is original and unique.  Naturally we use the web for ideas and inspiration, as well as the competition to gauge what we thing will be right for a particular industry.  But ultimately what we produce is a design that is right for your company.   We create a look that is unique and original and dedicated purely to your company and your specific needs, tailored to your exact requirements and specification.

The process of web design is involved and considers the following aspects:

1. The nature of your business
2. Your brand
3. Your competition and the market in general
4. The specific aspects of the information you want to portray online
5. The different ways we plan to present that information
6. Your user and the actions that you want them to perform

Our Simple Three Point Design Step

First : We normally start of with an initial set of designs that we think portray the theme and nature of your business and define things that we believe will work online.

Second : We select the most appropriate theme and elaborate the design.  This means designing additional pages that are going to be used to represent different types of information online

Third: We consider the user and how they will navigate through your site.

At this stage we have a design theme that we are ready to share as the starting point of a great new website.